Rye (Secale cereale) is a grass grown extensively as a grain and forage crop. It is a member of the wheat tribe (Triticeae) and is closely related to barley and wheat. Rye grain is used for flour, rye bread, rye beer, vodka and great whiskeys. Here is to a life filled with love, alcohol and clothes on the floor!
Wednesday, March 24, 2010
Boutique Shops for Drinkers
The New York Times today did a story on Boutique Wine shops. With the overwhelming production of wine I guess this is a nice touch and to be honest its the only way some of these small producers can survive. Like LeNell's in Red Hook, its the attention to detail, quality and practicality that will always bring in loyal customers from far and wide.
I particularly like how connected they are to the makers and brands and how that helps with the sell. I am very proud to have a great close relationship with the producers and exporters of my Spirits and I love finding that store that respects and honors that.
The fact that this is exactly what LeNell's was and wanted to continue to be here in NYC just makes my heart break all over again. Its a nice fuzzy story, but bottom line is get a stinky landlord and all your hard work and good vibes can disappear.
Talk about a Buzz Kill.
"New Wine Shops Put Patron's At Ease"
[NY Times]
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